Progresso Soup Commercial

Progresso Soup’s new television ads are a clever twist on the “string can phone.” Within the ad campaign customers get to talk directly to the Progresso Soup kitchen.

Wicked Sick Project

An interesting creative experiment. Buying and reselling a BMX bike for a profit simply by adding more compelling and creative copy. Of course the more compelling copy is based almost entirely on fabrications about the history of the bike. I think it’s pretty obvious that the copy is all is good fun and not meant […]

The Creative Process

This is a great video that I stumbled across a while back, but for some reason never posted. A hilarious view of how the creative process can go wrong. What if there were no stop signs and a major corporation was charged with inventing one?